Comparison

Bullseye vs Apollo.io

Website visitor identification vs contact database

Apollo.io is a contact database for outbound prospecting. Bullseye identifies who's actually visiting your website. While Apollo helps you find people to contact, Bullseye finds people who are already interested in you—a fundamentally warmer approach.

Key Differences

Bullseye identifies visitors; Apollo provides a contact database
Warm leads (visited your site) vs cold data (from database)
Buyer intent signals vs static contact lists
Quality (interested visitors) vs quantity (database records)

Feature Comparison

FeatureBullseyeApollo.io
Website visitor identification
Contact database
Buyer intent signals
Limited
Email sequences
Real-time alerts
CRM integration
Lead warmth
Warm (visited site)
Cold (database)
Response rates
3x higher
Standard cold
Dialer
Data freshness
Real-time
Updated periodically

Pricing Comparison

Bullseye

Starting at $99/month

Transparent, scalable pricing

Apollo.io

Free tier available, paid from $49/month

Varies by plan and features

Why Choose Bullseye Over Apollo.io

Contact people who already know your brand
Higher response rates than cold outbound
Real-time intent signals, not stale data
Quality over quantity for better conversion

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