Build on Bullseye's
identity APIs
Access Bullseye's Partner API to embed visitor identification in your own product, enrich your identity graph, or action site visitors programmatically. Enterprise / Custom only — not available on Lite–Expansion. Account API on self-serve plans is for your own website, not OEM embeds.
Developer-first access to visitor identification
Full API Access
Programmatic access to Bullseye's visitor identification engine. Query visitor data, manage organizations, configure ICPs, and set up webhooks — all through a documented REST API.
Enrich Your Identity Graph
Augment your own identity resolution with Bullseye's person-level identification. Combine website visitor signals with your existing data to build a richer picture of each contact.
Real-Time Identification
Visitor data is available within seconds of identification. Build real-time personalization, routing, or notification systems on top of the API.
Custom Enterprise Pricing
Partner API and OEM embeds are Enterprise / Custom only. Volume and billing structure are quoted after we understand your product and identification needs — not self-serve Lite–Expansion plans.
RESTful, documented, and predictable
https://api.app.bullseye.so/api/v1Bearer API Key| Method | Endpoint | Description |
|---|---|---|
| GET | /visitors | List identified visitors with filtering |
| GET | /visitors/{id} | Get full visitor profile and history |
| GET | /organizations | Manage organizations programmatically |
| POST | /icp-configs | Create and update ICP configurations |
| PUT | /webhooks | Configure real-time event notifications |
| GET | /analytics | Retrieve identification analytics |
From signup to production
Talk to Sales
Partner API access is Enterprise / Custom. Contact sales so we can scope volume, multi-tenant needs, and commercial terms before engineering starts.
Build & Test
After agreement, use our API documentation, sample payloads, and a provisioned environment to build your integration with dedicated support.
Go Live
Deploy to production under your Enterprise agreement. Monitor usage and identification volumes through your partner dashboard.
Built for
- SaaS developers building visitor-aware applications
- GTM engineers enriching sales and marketing stacks
- Adtech companies building identity-based targeting
- Enterprise retailers personalizing visitor experiences
- Data companies augmenting their identity graphs
- Platform builders integrating visitor identification
Partner API is Enterprise / Custom
Contact sales to scope volume, multi-tenant needs, and commercial terms before engineering starts. Not available on Lite–Expansion.